Leading a healthy lifestyle is steadily becoming a common goal amongst modern society. Counting calories, having a diversified diet and doing sports a
Leading a healthy lifestyle is steadily becoming a common goal amongst modern society. Counting calories, having a diversified diet and doing sports are a part of the daily routine for many. Tracking all these is easier than ever nowadays thanks to technology and the functionalities it offers. As more and more consumers become aware of what and how they consume food and beverages, track of intake of certain ingredients has become increasingly important to them. This gives a huge open market for developers and companies in the niche. Consumers use apps to observe ingredient intake. If the data is stored online it would be quite challenging unless there is blockchain technology included.
The health industry now offers many possibilities for web developers and companies. Many people have started to keep track of calories, carbs, salt, fat, fibre, and proteins because they want to lead a healthier life.
And because we live in the digital era where everything is at your fingertips a huge influx of “healthy” applications started to appear. These apps can be installed on our mobile devices and be carried away with us at any given time or situation. Thus, we can easily keep a track of what we ate at lunch at work, as recording the food and drinks we took at family dinner or the outrun miles early in the morning.
Useful as it is, entering manually all this data can be quite time consuming and annoying too. Some apps work in that direction too, offering many functionalities such as scanning the barcode of the food or drink that is consumed instead of typing it down by hand. Within a simple scan the program will track all its ingredients on your behalf. The solution is genius yet simple. Based on the fact that nearly every product has its own barcode, which leads to databases containing all the information regarding the product’s ingredients. The working principle in use is similar to the one amongst the use of cryptocurrencies.
Example of a mobile device application, that is even free, is the one released by Public Health England. By scanning barcodes found on items it shows the amount of sugar intake they carry.
Heightened intake of sugar is bad for the health for various reasons so many governments around the world are willing to add a separate higher taxation to these foods. The purpose of the new higher prices is to keep consumers away from unhealthy food and beverages.
The amount of sugar intake is of such importance that Public Health England considers publishing a paper on how little sugar should be given to infants and toddlers.
The next big question is where can be stored this huge amount of data. The blockchain technology comes to the rescue once again.
Blockchain suggests a solution towards it as it offers a decentralized way of storing data. Instead of storing the data among a set of computers and taking care of its protection, all of the information would be distributed all over the world, and protected with cryptographic encryption.
That way blockchain technology will cooperate in creation of an ecosystem where hacking information becomes all but impossible. Another big advantage to it is the unlimited storage capacity that is not being used right now. And last but not least – the kept data will be publicly accessible at any given time. And all that – at a price with no competition. Faster, bigger, cheaper – what is more to ask for?