ATMChain which is an open platform ecosystem that focuses on China's media advertising industry has utilized blockchain technology to reward advertisi
ATMChain which is an open platform ecosystem that focuses on China’s media advertising industry has utilized blockchain technology to reward advertising viewers in working to increase viewer engagement directly.
Based on the blockchain network developed on top of the DECENT protocol, ATMChain recently announced it would support DCT as a strategy for payment in its ICO, which began Aug. 8, 2017.
ATMChain has already secured somewhere in the range of 7,000 intelligent media screens all finished Shanghai, Hangzhou, and Beijing in China. China’s advertising market remains at $80 billion and is anticipated to reach $120 billion of every three years.
Helping Advertisers Target Viewers
The company works to enable advertisers to locate better and achieve the target viewer. It has expanded blockchain technology to instantly reward the viewer, in this way increasing viewer engagement and obtaining enhanced metrics.
The system offers access to third-party information like cinema or social networking channels through an API and can extend its span to offline industries. Clients can access more significant ads and view incentives while advertisers can acquire better data and more affordable ads by directly paying host sites.
Blockchain technology empowers ATMChain to give smart contracts, automatic dividend transfers, data queries and different services. It additionally provides transparency for media analysis and data reporting.
ATMChain streamlines transactions and the trading of metrics amongst advertisers and viewers. It distributes and rewards sites that post the advertising content. Viewers are additionally rewarded for their attention and return of data.
ATMChain enables viewers to get a money related motivation, site providers to get rewards for hosting the advertisement content, and advertising agents to show signs of improvement data and traditional exposure at a lower cost because of third-party free transactions enabled by the DECENT blockchain.
These information is also detailed on Blockchain advertising platform sees small scale payments made conceivable by Bitcoin
A Supportive Blockchain
Matej Michalko, founder, and CEO of DECENT stated:
ATMChains adoption of our technology is another indicator that DECENT network provides an impressive foundation for any third party application that may have a bright thought, yet requires a solid blockchain to arrive.
ATMChain will utilize multiple crypto-tokens to measure circulation all through the ecosystem.
Kevin Yan, ATMChain chief architect, included:
DECENT as the underlying protocol is the cornerstone for ATMChain, as well as a powerful high-frequency blockchain that gives our product a noteworthy boost regarding technology support.
DECENT has a market capitalization of $53,313,696, a circulating supply of 51,306,089 DCT and an aggregate supply of 73,197,775 DCT, according to coinmarketcap.com.